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Can HubSpot replace Mailchimp?

Author

Christopher Snyder

Updated on February 22, 2026

Can HubSpot replace Mailchimp?

Pound for pound HubSpot email marketing does everything that MailChimp does. Both have great drag and drop email editors. Both allow scheduling and list segmentation. However, HubSpot is not only an email marketing tool, it's also a marketing automation platform built to support digital business growth.

In respect to this, is HubSpot like Mailchimp?

HubSpot closely matches Mailchimp in its social media and ad offerings. It allows users to create and post across social media channels from within the HubSpot marketing platform, then track analytics, schedule ads, and use data from their CRM network to finely-target their campaigns.

Secondly, what is the difference between Mailchimp and HubSpot? Although Mailchimp offers more templates, HubSpot's are more customizable. Mailchimp will help you design quickly, but HubSpot will translate to more unique branding due to its flexibility. Both templates make it easy to create emails. You need next-to-no skills to get started.

In respect to this, is HubSpot better than Mailchimp?

With MailChimp, to send tailored emails you will first need to build your targeted lists from scratch. For organizations who want to scale up their email marketing efforts and send automated nurturing campaigns — and who are willing to learn the tool or hire an agency to help — HubSpot is the more advanced solution.

Is HubSpot compatible with Mailchimp?

Automatically sync your HubSpot CRM contacts to Mailchimp

HubSpot empowers you to fill your CRM with website visitors through pop-up forms. With this integration, you can quickly create lists from these conversion points and start building out email campaigns in Mailchimp.

What is the best alternative to Mailchimp?

The Best Mailchimp Alternatives
  • ActiveCampaign – Better email automation.
  • MailerLite – Same quality but cheaper.
  • Sendinblue – Better automation and cheaper.
  • GetResponse – More features.
  • Moosend – Generous on features and emails.
  • Mailjet – Excellent deliverability.
  • ConvertKit – Better targeting.
  • Benchmark – Multilingual teams.

What is better than HubSpot?

9 HubSpot Alternatives
  • ActiveCampaign – Better automations and reporting.
  • GetResponse – Autofunnel feature and landing pages.
  • EngageBay – Most comprehensive offering.
  • Pipedrive – Easy-to-use and affordable CRM software.
  • Sendinblue – Cheap solution with plenty of features.
  • Drip – Ecommerce automation.

Is mailchimp a good CRM?

Mailchimp's CRM tools are good for more than just optimizing your existing relationships, they can also help you build new ones. With your data consolidated in Mailchimp, you can make data-backed decisions about who to talk to next and where to focus your advertising budget.

Can HubSpot send emails?

You can send an email to individual contacts in HubSpot from the contact record or from the associated company, deal, or ticket record. You can also reply to emails in HubSpot from the record timeline. Please note: a connected inbox is required to send emails through the CRM. Learn how to connect your inbox.

Is HubSpot good for email marketing?

However, HubSpot is not only an email marketing tool, it's also a marketing automation platform built to support digital business growth. So if you plan to be agile with your digital marketing and try a few things other digital channels and strategies, HubSpot may be a good option.

Is HubSpot CRM really free?

Yes, it's free! With the totally free version, you can store up to a million contacts in your HubSpot database, and you have an unlimited number of users on your team that can access that data. You also gain access to some of the tools to manage your database.

Which is better HubSpot or Zoho?

HubSpot CRM is the #1 Top CRM Software based on G2 Satisfaction Scores. Additionally, HubSpot CRM is ranked 4.2 out of 5 compared to Zoho ranked 3.9 out of 5 based on total G2 reviews. "I have used a number of CRM's over my 20+ year sales career and HubSpot wins the CRM battle!

Is ActiveCampaign better than Mailchimp?

ActiveCampaign focuses on the completion of goals, CRM and sales. MailChimp offers an informative dashboard, interactive graphs, and comparisons. Generally, MailChimp has better pricing, but ActiveCampaign has more features for companies that want to build their CRM and increase sales.

How much does HubSpot cost per month?

And what other plans does Hubspot offer? Hubspot's services can cost from $50 per month per user to more than $180 per month per user. Add in one-time setup and onboarding fees, and a team of ten people might pay anywhere between $500 and $59,400 for an annual plan.

Is HubSpot any good?

Final Verdict. With its flexible app integrations, advanced contact tracking system, and sales pipeline analysis software, HubSpot is certainly one of the most powerful CRM programs on the market today. But it isn't just a tool for enterprise companies who can afford the best of the best.

What can HubSpot do for me?

In short, HubSpot is an inbound marketing and sales platform that helps companies to attract visitors, convert leads and close customers. This includes content creation, social media sharing, workflow automation, lead capture, customer relationship management, sales pipeline mapping and performance tracking.

Is Mailchimp free to use?

Our Free plan is ideal for beginners who want to grow their audience and create campaigns while testing out some of Mailchimp's tools and features. It includes all the basics you need to start marketing. The Free plan includes up to 2,000 contacts and 10,000 sends per month, with a daily send limit of 2,000.

Which is better Mailchimp or constant contact?

MailChimp vs Constant Contact: Summary

Mailchimp offers more advanced features, including better automations, reporting, email templates, and a free plan for sending 10,000 emails to up to 2,000 contacts per month. Constant Contact doesn't have a free plan but can be trialed for 60 days.

What is the difference between HubSpot and Hootsuite?

Hootsuite is a social media management tool that includes features for social media monitoring, promotion, and engagement. HubSpot is a robust Inbound Marketing software which includes not only those social media management tools, but fully-functioning CMS, CRM, and lead nurturing features.

How does HubSpot compare to Salesforce?

Salesforce has highly customizable lead management and scoring, while HubSpot can get small businesses up and running quickly with lead generation via content marketing. HubSpot is unique in its focus on inbound and content marketing—in fact, that's at the core of what the company does.

Which is better Mailchimp or Sendinblue?

Mailchimp: Sendinblue can be up to 5 times cheaper for bulk emails! When it comes to sending bulk email campaigns, Sendinblue is the cheaper option. As a Mailchimp alternative, Sendinblue can work out up to 5 times cheaper per month in certain cases.

Where is automation in HubSpot?

In your HubSpot account, navigate to Automation > Workflows.

What are the best CRMS?

  • Keap: Best Easy-to-Use CRM.
  • Zoho CRM: Best Overall CRM for Small Businesses.
  • Less Annoying CRM: Best Low-Cost CRM.
  • HubSpot CRM: Best Free CRM.
  • Salesforce: Best for Growing Businesses.

Is mailchimp a marketing automation tool?

Mailchimp's marketing automation gives you the ability to create a single email—or an email series—that sends automatically based on predetermined triggers. We evaluated data from 150,000 businesses that use Mailchimp to compare single and multiple-email automations and to learn which yields better results.

What is the difference between SendGrid and Mailchimp?

The main difference between SendGrid and Mailchimp is that SendGrid thrives in more technical use cases. While Mailchimp is the most mainstream email marketing provider, SendGrid is the best email tool for developers with complex requirements plus a desire for great code and flexibility.

Does HubSpot integrate with Constant Contact?

HubSpot does not offer a native integration with Constant Contact. However, you can connect the two platforms using Zapier. Zapier is a 3rd party integration provider that allows you to connect separate web apps using triggers in either application.

How do I export contacts from HubSpot to Mailchimp?

Applies to:
  1. In your HubSpot account, navigate to Contacts > Lists.
  2. Hover over the list to export, then click the More dropdown menu and select Export.
  3. Select the checkbox next to a property to include in your export.
  4. Click Next.
  5. In the dialog box, select a File format using the dropdown menu.
  6. Click Export.

How does HubSpot integrate with Salesforce?

How does the HubSpot-Salesforce integration handle duplicate records? HubSpot automatically deduplicates Salesforce leads/contacts by email address. Learn more about how HubSpot manages duplicate Salesforce leads or contacts. HubSpot deduplicates Salesforce accounts (HubSpot companies) by associated contacts.

How do I integrate with Mailchimp?

To access the Integrations page, click the Integrations icon.. On that page, you'll be able to connect a supported e-commerce store, generate custom code to add to your website builder, or manually connect your website to Mailchimp.